Google introduces new search formula ‘Hummingbird’

Google introduces new search formula ‘Hummingbird’

Google changes its algorithm quite frequently around hundred times a year. The changes due to these are subtle and are adjustable. But few updates introduced are major like Panda Effect(February 2011) and Caffeine Update (June 2010). Well, here comes another major...

How to Suitably Use the Disavow Links Tool

The Penguin 2.0 was introduced on May 22, 2013. The most affected were the webmasters. Disavow Links tools are being sought by many. In my experience of working with companies, I have found that the Disavow tool does not seem to deliver what it claims. It was thought...

Google Forces Country Search

Google keeps on updating and changing its strategies for everything. You can find hundreds of complaints made by different people across the world in the Google Web Search Help forums. Lately, dozen of complaints from people living outside the U.S. are observed in the...

Now over-optimization of website can be a problem

A new search algorithm is announced by Google and this will be in practice from last week of April 2012. This new Search algorithm of Google is for those who violate the quality guidelines and over-optimize their website through keyword stuffing and building links...