SEO? No, It’s Brand Building!

SEO? No, It’s Brand Building!

It’s been long I have written something for SEO. Well, it is because the word “SEO” itself is disappearing and coming out as Digital Branding and Online Marketing. I worked as an SEO analyst for about 7 long years and that was not less than enjoying a roller coaster...
Prepare in time For the 2014 Google algorithm updates

Prepare in time For the 2014 Google algorithm updates

If you are an SEO optimizer, it is time to start preparing your websites for the 2014 Google updates. After all, 2013 was an eventful year for Google with updates that changed the entire SEO world. With the Panda and Penguin updates, Hummingbird algorithm almost ready...
Google releases Penguin 2.1

Google releases Penguin 2.1

It was late Friday afternoon when all webmasters were about to leave for the weekend after a tedious week of understanding Google’s Hummingbird. But, Google had some other plans. Google turned up with the Google Penguin 2.1 update. Penguin is also known as...
Google introduces new search formula ‘Hummingbird’

Google introduces new search formula ‘Hummingbird’

Google changes its algorithm quite frequently around hundred times a year. The changes due to these are subtle and are adjustable. But few updates introduced are major like Panda Effect(February 2011) and Caffeine Update (June 2010). Well, here comes another major...

How to Suitably Use the Disavow Links Tool

The Penguin 2.0 was introduced on May 22, 2013. The most affected were the webmasters. Disavow Links tools are being sought by many. In my experience of working with companies, I have found that the Disavow tool does not seem to deliver what it claims. It was thought...

Get Ready For Penguin 2.0 – May 22

Well, Google wanted to spread their love with all of us again! So, they came with Penguin 2.0! Update is live from 22nd May (afternoon) and about 2.3% of English Queries got affected due to updated algorithm. We will pass further information soon with some more...